How to develop strategy

How to develop strategy

It’s that time of year when thoughts turn to planning and hatching and scheming plans for what’s to come next. The word strategy has the power to intimidate and confuse and here at Now Go Create we work with individuals and teams to help them devise strategy using established concepts and frameworks to get to where you need to be.

Einstein famously said “Make everything as a simple as possible, but no simpler.”

A great example of this is Sir Peter Blake’s philosophy – he headed up the New Zealand America’s Cup yachting team in 1995 at a time when the US dominated the sport. He had a clear vision and a simple mantra that drove the team to victory.

Whatever they were doing, his one question for every member of the crew was:

“Does it make the boat go faster?” Sir Peter Blake

If the answer was no then the activity was abandoned. The focus directed by that question is attributed with winning the race (

When it comes to devising strategy being able to get to the essence of the problem is a key skill to develop. If you’d like help with your planning over the next few months give us a shout – we can work with you and facilitate a workshop or session with your group to help you make your boat go faster! Contact

See some of our favourite frameworks in the next post, and here and read more about strategy development with our Ask Me Anything Strategy Maven Anahita here. 


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