How can we use technology tools for creativity? Cass Business School’s Dr Sara Jones explores how humans and computers can work together to generate ideas.
Dr Sara Jones is a senior lecturer and one of the founding members at the Centre for Creativity and Professional Practice which runs the Masters in Innovation, creativity and leadership at Cass Business School where I studied for my MSc.
In this short film she discusses the intersection between technologies and creativity and how they can contribute to the creativity of individuals, teams and organisations and explores different technology tools for creativity.
She says that it’s always get the best out of digital and physical so we’re probably looking a blend of the two going forward for quite some time and that it’s important to understand what humans do best and what computers can do well – like sifting through massive amounts of data for example.
Sara contributed to my book In Your Creative Element where you can read more on this topic.