Category: Trends 2014
September 3, 2014
Mcdonalds festival campaign taps into currency trendBy Claire Bridges
September 1, 2014
Ice ice baby – what can you dare your audience to do?
I imagine, if like me, you’re working in communications at the moment, you are watching the ice bucket challenge with a combination of intrigue and admiration. A lot has already been written about why this challenge is capturing the imagination of people world-wide and I can’t help trying to unravel it from a creative perspective […]By Claire Bridges