Category: Cannes Lions Festival of Creativity 2017

  1. March 20, 2018

    Every day’s a school day at Cannes…by Anahita Milligan

    When you’re working at the Cannes Lions School you have to see all these great speakers – cherry picked from the schedule – come into our classroom and present daily. I know, tough gig right? Then there are all these other amazing things going on over and above the school that you can dip into […]

    By Claire Bridges
  2. Meet Coleman Sweeney: The World’s Biggest Asshole
    August 16, 2017

    Meet Coleman Sweeney: The World’s Biggest Asshole

    By Claire Bridges
  3. August 10, 2017

    Creative effectiveness & pitching – day 4 round up on Masters of Creativity

    Continuing our round up of the Cannes Lions Masters of Creativity Programme Day 4 – June 22nd  Gurdeep Puri – Founding Partner the Effectiveness Partnership on Creative Effectiveness “ Has it worked? Wrong question. Ask what does success look like?” Gurdeep made it his mission to teach the delegates the broader concept of effectiveness verses […]

    By Claire Bridges
  4. August 10, 2017

    Creative data from 2 amazing masters of creativity at the Cannes Lions School, 2017

    The second instalment of our Masters of Creativity round up from Cannes Lions 2017. Just when our delegates thought their second day couldn’t get any more mind-blowing following Rob Reilly’s talk, they were treated to an up close and personal hour with Scott Galloway – Clinical Professor of Marketing, NYU Stern School of Business on Innovation.  “The […]

    By Claire Bridges
  5. Cannes Lions Masters of Creativity round up 2017 – part 1
    July 31, 2017

    Cannes Lions Masters of Creativity round up 2017 – part 1

    By Claire Bridges
  6. What does creative bravery really mean?
    July 21, 2017

    What does creative bravery really mean?

    By Claire Bridges
  7. June 21, 2017

    Fear is holding the creative industries back

    Unity PR and Now Go Create conducted a study of 200 UK marketers, asking what ‘creative bravery’ in the marcoms industry means to them. Forty one per cent said it was about challenging the status quo, while 36 per cent thought it was about taking risks. 32 per cent said creative bravery constituted not being […]

    By Claire Bridges
  8. The PR Winners at Cannes Lions 2017
    June 20, 2017

    The PR Winners at Cannes Lions 2017

    By Claire Bridges
  9. May 11, 2017

    Creative Element #Evaluation

    Option A or option B? Why evaluation skills and tools are vital for making the right creative decision. If you have a novel idea which has an element of surprise and value (if you’ve read any of my other blogs about my book), you’ll know that these are 2 common elements that may impact whether […]

    By Claire Bridges

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