We are specialists in the subject area using an academically researched approach to add science and rigour to the creative process as well as practitioner experience working for household names. Our starting point is that everyone can be better at creative thinking. We have designed our practical and engaging creativity training courses to enable people to do just that.
Perhaps you’re an individual looking to improve your problem-solving abilities, or a team leader looking to help your team think more broadly about challenges or get out of a rut. You’re in the right place!
Meet The Team
Our Founder Claire has a 20-year background in PR working at Board and Creative Director level working for WPP and so we are proud to have a raft of the world’s best PR agencies as clients. Our expertise is unrivalled in this area. We also now work with many brands on their creative programmes too.
Who We Work With
But I’m just not very creative. Isn’t creativity a matter of nature vs. nurture? Can you really teach creativity?
These are questions we often hear at the start of our training courses. At Now Go Create we believe that everyone IS creative, and in the same way you might be a morning or afternoon person, or like the big picture versus the detail we all have preferences about how we express our creativity. Research has shown that innovative companies embrace diversity of thinking and create whole-brained teams using psychometric tools.
It is not a case of creatives vs. non creatives. We offer individuals and organisations ways to learn new skills and problem-solving techniques as well new behaviours in order to be creative every day. We’ve trained over 12,000 people over the past 7 years. We love taking people from an “I’m not creative” mindset to believing they can do it and then watching them fly. Find out a bit more from some of our delegates at a recent Creative Ninjas workshop here.
We have unrivalled expertise in the creative industries and are proud partner with some of the world’s leading creative champions including the Cannes Lions International Festival of Creativity, Creative Review, The Holmes Report and industry body the PRCA.
Our founder Claire Bridges was awarded an MSc in Creativity, Innovation and Leadership from City University London in March 2015. Claire is one of only a handful of people in the world to hold this qualification, and the only person in the UK PR industry. The degree brings together Claire’s experience at the professional creative sharp-end along with academic rigour and the latest thinking to creativity in business. The course covers psychology, creative writing, innovation, leadership, creativity and the arts, intellectual property law, amongst other modules taught by some of the world’s leading academics and guest speakers drawn from four different schools.
Claire is a member of the advisory board at the Centre for Creativity at the Cass Business School and has lectured on creativity at leading universities including Cardiff University.